Video content is an effective way to connect with potential clients online, and consumers across many industries are responding positively to video content. A compelling marketing video can boost conversion rates for your firm by directly addressing your potential clients’ pain points and highlighting how you can help them with their legal issue. Marketing videos can also be repurposed on your social media pages to reach a broader audience and drive more traffic to your website. But at what point does video content begin to hurt your website’s functionality and conversion capability?
Read on for the pros and cons of
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