Latest from LawLytics

In this blog post, we’ll discuss how to create practice area pages that serve as the foundation for your law firm’s website and encourage potential clients to decide to contact your law firm. The post Beginning Content Creation Tips for Law Firms: How to Create Practice Area Pages That Drive New Business to Your Law Firm appeared first on LawLytics.…
In our recent series about beginning content creation tips for lawyers, we’ve covered how potential clients find attorneys online and the key elements of law firm website content that performs well. In this blog post, we’ll discuss how to develop a compelling attorney bio that engages potential clients and sets a foundation for driving more and better potential clients to your law firm. The post Beginning Content Creation Tips for Law Firms: Creating a Compelling Attorney Bio appeared first on LawLytics.…
To create successful local pages means understanding what makes a good local page but also what you should avoid. In this episode of the Law Firm Marketing Decoded Podcast, we discuss four common local marketing mistakes that we see on law firm websites. The post 4 Common Local Marketing Mistakes to Avoid on Your Law Firm’s Website: Podcast Episode 86 appeared first on LawLytics.…
In the last post of our content creation tips series, we discussed how high-quality content drives visibility in search results, brings potential clients to your law firm’s website, and encourages them to contact your firm. In this post, we discuss the elements of high-quality content on law firm websites. The post Beginning Content Creation Tips for Law Firms: The Key Elements of High-Quality Law Firm Website Content appeared first on LawLytics.…
This post provides a foundation for understanding the importance of content creation on law firm websites. We’ll explore how potential clients find attorneys online, and explain the surprisingly simple connections between their actions, your law firm’s website, and the search engines (specifically, Google).  The post Beginning Content Creation Tips for Law Firms: How Potential Clients Find Lawyers Online appeared first on LawLytics.…
This blog post introduces a new multi-part series that will cover beginning content creation tips for law firm websites. Whether you’ve never written content for your law firm’s website before or need a refresher on best practices for high-quality content creation — this series is for you, the attorney. The post Beginning Law Firm Website Content Creation Tips: Series Introduction appeared first on LawLytics.…
By building great content around longtail keywords and phrases, you can attract more — and better — potential clients to your firm. In this episode of the Law Firm Marketing Decoded Podcast, we’ll talk about the longtail: what it is and why you should focus on it for better attorney website marketing results. The post Developing Law Firm Website Content Around Longtail Keywords: Podcast Episode 85 appeared first on LawLytics.…
By providing relevant information that answers local potential clients’ questions, almost any page on a law firm website can become a more effective local online marketing tool. There are several easy ways to integrate local marketing into your law firm’s content plan. In this blog post, we’ll show you some easy local wins for your law firm’s online marketing. The post Using Local Marketing to Help Potential Clients Find Your Law Firm Online appeared first on LawLytics.…
In this episode of the Law Firm Marketing Decoded Podcast, we discuss what you need to know about Google’s Search Quality Ratings Guidelines and how you can use them to create law firm webpages that attract more business to your firm. The post How to Use Google’s Search Quality Ratings Guidelines to Build a Better Law Firm Website: Podcast Episode 84 appeared first on LawLytics.…