Law Firm Marketing & Management

In today’s digital age, online reputation is everything. With the increasing use of the internet, search engines like Google have become the go-to source for information about individuals and businesses. However, with the power of the internet comes the risk of false and defamatory information spreading online.
Defamation can have devastating effects on businesses, individuals, and their reputations. It can cause long-lasting damage to personal and professional relationships, and even lead to lost opportunities.
If you are a business owner, entrepreneur, or marketer, and the victim of online defamation, it’s imperative to take action immediately to remove defamatory content from
Continue Reading The Right Steps for Removing Defamatory Content from Google

As a business owner or entrepreneur, your reputation is everything. Defamatory statements can cause personal distress, income loss, and even irreparable damage to your brand. In such cases, you have the right to bring a defamation lawsuit against the person who made the false statement.
Bringing a defamation lawsuit requires careful consideration and a clear understanding of the legal process. Here, we’ll provide information on the most important factors to consider before initiating a defamation lawsuit.
What Is Defamation?
Defamation is the act of making false and damaging statements about a person or business to a third party. It can
Continue Reading What You Need to Know about Bringing a Defamation Lawsuit

If you have a business that revolves around producing creative work, there’s a strong chance you will eventually require a patent, trademark, copyright, or license.
Such businesses can include:

  • Digital marketing professionals
  • Influencers
  • Digital artists
  • Graphic designers

But how do you know which option to choose ­– and if your work even qualifies for a patent, license, or trademark?
To help you better understand the process, this article will explain each option, what type of work qualifies for each protection, and why they are so important for certain professions. An experienced intellectual property lawyer at RM Warner Law can guide
Continue Reading Copyright, Trademark, Patent, or License? Understanding the Differences

As a tech startup, incorporating your business is an important milestone that can come with a lot of stress and even more questions.
One question many tech startups often ask is, “If I’m not legally required to file bylaws, do I still need to do it?” The answer to this is yes.
In this article, we explain what it means to incorporate a startup and why your tech startup should file bylaws during the incorporation process.
What Does It Mean to Incorporate a Business?
Incorporation is a process that turns a business into a legal entity with all income and
Continue Reading The Importance of Bylaws When Incorporating Your Tech Startup

Businesses operating e-commerce websites should ensure that they have agreements in place to protect, not only their businesses and profits, but also their customers. Different agreements apply depending on the type of business and the industry within which it operates. An experienced e-commerce lawyer can guide you through the applicable agreements. Below, we’ll discuss five agreements essential for any e-commerce website.
1. Terms of Use
A website’s terms of use (TOU), also known as terms and conditions and terms of service, is one of the most important policies and should be established immediately. TOUs set out the rules governing a
Continue Reading 5 Essential Agreements Every E-Commerce Site Should Have

If you have developed a new software idea, you’ll want to protect it from others who might illegitimately benefit from it. As the software creator, you have automatic rights to its use and to prevent others from its use. However, to repel infringers or piracy, it is best to register the work with the United States Copyright Office (USCO). This registration grants owners and creators the ability to legally enforce their rights if infringement occurs. Registration involves several steps, outlined below. A copyright law attorney can guide creators through the process and ensure that their idea is properly protected.
Continue Reading How to Copyright Your Software Idea: 4 Main Steps

Magic can be fun. We all love an illusion that defies the laws of reality. However, when it comes to search engine optimization (SEO) for law firms, it is critical to know if you can trust what you see. Specifically, some law firm marketing agencies may lead you to believe they can pull a rabbit out of their hat by making inbound links to your law firm website magically appear. In this blog, we will discuss why law firms should avoid black hat link building techniques, focusing instead on proven strategies that boost your website’s credibility and authority over time.
Continue Reading Why Law Firms Should Avoid Black Hat Link Building

Your vision is coming to fruition, and you’re ready to launch your online business. That business, like any company, needs a proper legal foundation to protect you, your employees, and your clients.
Internet law changes rapidly. Having a business lawyer to guide you can help you avoid legal speed bumps that impede the growth of your business. Here are 10 reasons why you need a start-up lawyer for your online business.
1. Registration, Permits, and Licensing
Your online business should be registered. It may need permits and licences to operate legally in one or multiple states. An experienced business lawyer
Continue Reading 10 Reasons Why You Need a Start-Up Lawyer for Your Online Business

Heather Banner Kane, an attorney and Legal Content Director at TOPDOG Legal Marketing, LLC, has earned two of the top digital marketing certifications in the US: Certified Digital Marketing Professional (CDMP) and Professional Certified Marketer (PCM) in Digital Marketing.

These certifications are granted by two authorities in the marketing industry, the Digital Marketing Institute (DMI) and the American Marketing Association (AMA), respectively. The extensive coursework required to earn the CDMP and PCM credentials included training in online advertising, analytics, social media, content marketing, search engine optimization, email marketing, website optimization, and digital marketing strategy.

Certification as a CDMP and
Continue Reading TOPDOG’s Heather Kane Earns Professional Certified Marketer Credentials

We live in the information age; technological advancements have completely changed how we live and interact with others.
Anyone with access to the internet can post material on blogs, social media sites, chat rooms, and web pages anonymously.
The security of anonymity has given voice to many, allowing them the liberty to speak while hiding behind a pseudonym. However, there is a thin line where rights collide. What happens then? How does one unmask an online defamatory critic? The first step is to hire a defamation lawyer.
What Is Anonymous Blogging?
Anonymous blogging is the sharing of written content
Continue Reading Anonymous Blogging and Defamation: Balancing Interests of the Internet

While the internet provides a great platform to connect with others and market your business, it also exposes you to unwarranted and potentially harmful statements. These statements can ruin your company’s reputation and lead to loss of business.
If you find yourself a victim of one of these posts, it can be difficult to determine how to file a defamatory claim. This article will define internet defamation and discuss who to hold accountable and where to file your claim. If you have further questions, contact one of RM Warner Law’s experienced internet business lawyers to discuss your case further.
Continue Reading In Cases of Internet Defamation, Where Can You Sue?

When someone says or publishes false or derogatory statements about you, your reputation may suffer. This can lead to loss of opportunities or business. If you’re looking to seek legal action against a perpetrator, it’s crucial to speak with an experienced defamation lawyer and file your case as soon as possible. Timely action makes it easier for you to collect evidence and prove your case in court. In this article, we discuss the statute of limitations for defamation cases and look at the exceptions of this statute.
What Is the Statute of Limitations?
The statute of limitations is a legislative
Continue Reading The Statute of Limitations for Defamation Action

Nathan Chase, a member of the TOPDOG Legal Marketing team, has expanded his skills as a Google online advertising professional. Having completed the Google Ads Search Certification, Google Ads Measurement Certification, and Google Analytics Individual Qualification, the AZ legal marketing specialist continues to expand and demonstrate his proficiency in online advertising and analytics and put these skills to work on behalf of TOPDOG clients nationwide.

A resident of the greater Phoenix area, AZ paralegal Nathan Chase holds an associate degree in Applied Science in Paralegal from Rio Salado Community College. After starting with TOPDOG Legal Marketing, LLC as
Continue Reading Nathan Chase of AZ Legal Marketing Team Completes Google Certifications

Business owners beware! Fake reviews are on the rise, particularly fake reviews for restaurateurs.
Recently in Houston, a restaurant by the name of Bludorn, became the newest victim of this defamatory trend. After receiving an influx of bad reviews all at once, co-owner and Chef Aaron Bludorn took action by contacting Google to remove the reviews.
However, restaurants across the country have been reporting similar extortion threats, ranging from gift card demands to compensating meals.
This illegal trend has gained so much traction in the state of Arizona that Governor Doug Ducey recently passed SB1001 into law, making it a class
Continue Reading PSA to Business Owners Nationwide: Fake Reviews on the Rise!

Defamation is the use of false and malicious statements to malign or damage a person’s reputation. In the workplace, it has the potential to bring an employee’s character into disrepute, stifle career development, and create serious health issues. In some cases, defamation causes irreparable damage. Although not a crime in most states, it is considered a tort or a civil wrong. Victims of defamation can file civil suits against defamers to defend their reputation and obtain relief.
Defamation in the Workplace
There are two forms of defamation: slander and libel. Slander is verbal defamation, while libel takes written form.
Continue Reading Defamation in the Workplace: How Do You Protect Your Reputation?

The arrival of social media has undoubtedly changed the world. Access to information, interaction with each other, the political landscape and other aspects of life have all been affected.
Social media began in the early 2000s and has since grown exponentially. Now, more than 50 percent of people worldwide use one or more social media apps. Even businesses are capitalizing on the opportunities offered by different platforms, as social media lets them gain valuable customer insights and respond to their needs quickly.
Since social media has become so prominent, legislators have amended laws to include how information on the varying
Continue Reading Social Media Law: Things You Need To Consider in 2022