Do potential clients see one of these when they Google your law firm’s name?
That ultra-professional panel, which sometimes appears on the right side of search results, is a sample law firm Google My Business (“GMB”) profile. It’s important in the realm of legal marketing because the GMB profile typically appears when a user searches for a specific law firm or attorney name (known as a “vanity” or “branded” search).
You can’t buy a GMB profile, but you can create or claim yours for free!
What Is a Google My Business Profile?
Google wants to provide comprehensive information to